Nutrition Reimagined

Food shouldn't be math, it should just be delicious. When DailyNourish came to us in need of a brand anchor to amplify their mission to end the under-nourished and over-weight paradigm - we grabbed our camera gear... and forks and knives... and headed to the kitchen to chef it up.

With a food stylist by our side and collaborating closely with ParkerWhite's branding team, we storyboarded and crafted a shot list featuring over 120 unique shots, 11 plated meals, 4 talent, and 2 full days on set. The result? Five unique videos, each with horizontal and vertical cutdowns.

And yes, our stomachs were rumbling all day—that’s how good DailyNourish's food is!

Since we worked with DailyNourish's actual employees and founder, we used a teleprompter to ease the pressure on our non-actors, streamline the shoot, and keep everyone feeling comfortable and confident.

By highlighting the real people behind DailyNourish and focusing on their delicious, healthy meals, our videos helped reinforce their brand’s authenticity and commitment to nourishing their community.

Videos like these boost engagement across social platforms, and with the combination of horizontal and vertical cutdowns, we make it easy to tailor content for different channels.